amika: An iconic collaboration worth celebrating.
A boldly branded anniversary bash.
When Cosmo Prof was finally able to put amika products on their shelves, it immediately turned out to be a match made in heaven. With the anniversary of this incredible collaboration coming up, marketing executives on both sides tasked our internal creative team with creating something not only to appropriately celebrate this iconic team-up, but also to shine a spotlight on amika’s hottest innovation in the dry shampoo space, which was hitting our shelves at the same time. With amika’s hottest assets at our disposal, we partied it up to our advantage; with equally charming & enlightening assets to celebrate both brands while educating stylists on why they should shop this perfect pairing.
Designer: Hayley Eubank
Copywriter: Parker Kenny